GOYA Foods Inc is a famous brand of foods sold in many Latin American countries and in the United States. While the product line remains heavily influenced by its origins in traditional "authentic Spanish cuisine." Goya has branched out into the Puerto Rican, Cuban, Mexican and South and Central American foods categories.

It has become the largest Hispanic-owned business in the United States and has been serving consumers for over 70 years. The company was founded in 1936 by Don Prudencio Unanue Ortiz (1886-1976) and Doña Carolina Casal Unanue (1890-1984), two Spanish immigrants.